Everything you need to quote and capture leads.
The instant quoting of a vertical tool, the flexibility of a form builder, and Google measurement no generic form can match — all in one place, from $6.99 a month.
What’s in the box
Everything a home-service business needs to capture and convert leads — and nothing it doesn’t.
Google Street View on every quote
Each quote shows a photo of the customer's actual home, so it feels personal — not like a generic form.
Satellite measurement built in
Roof size and pitch for roofers; pool and yard square footage traced from satellite for pool and lawn pros — no site visit.
Branded PDF quotes by email
Homeowners instantly receive a one-page PDF with their price range, your logo, and a clear next step.
Instant lead notifications
Get an email (and a text on Pro) the second a lead lands. Speed wins — replying within five minutes beats everyone.
Typeform-style builder
One question per screen, drag-to-reorder steps, your colors and logo. Beautiful on every device.
Works on any website
WordPress, Wix, Squarespace, Webflow, or custom — if you can paste a line of HTML, you can embed your form.
The only quote tool with Google built in
When a homeowner enters their address, we pull a Street View photo and measure what we can from above — roof size and pitch from the Solar API, pool and yard square footage traced from satellite. No site visit, no ladder, no guesswork. The measurement feeds straight into the price range.
- Roof area and pitch for roofers
- Pool and yard square footage for pool & lawn pros
- A Street View photo on every quote
Quotes homeowners actually open
Every submission generates a one-page PDF with your logo, your colors, and a clear price range — emailed to the homeowner instantly. It feels like a real estimate from a real business, not a form auto-reply. That's what turns a curious visitor into a booked job.
- Your logo and brand color on every quote
- Emailed to the homeowner the second they submit
- A custom range, not a one-size-fits-all number
Be the first to respond, every time
Homeowners hire the company that answers first. The moment a lead lands you get an email with every answer and their contact details — and on Pro, an automatic text goes out to the homeowner on your behalf. You walk into the follow-up already knowing the job.
- Instant email notification on every lead
- Automatic SMS and email auto-replies on Pro
- Every answer, measurement, and contact detail captured
Included on every plan
Even the free plan ships with the Google features. Paid plans add more forms, more leads, and automations.
- Typeform-style drag-and-drop builder
- Google Street View on every quote
- Automatic roof measurement; pool & yard from a satellite trace
- Branded PDF quotes by email
- Instant email lead notifications
- Embed on any website with one line
- A shareable link for every form
- Custom pricing, multipliers & minimums
- Six ready-made trade templates
How we compare
The instant quoting of a vertical tool, the flexibility of a form builder, at a fraction of the price.
| Instant Lead Form | Generic form tools | Roofing quote tools | |
|---|---|---|---|
| Starting price | $0–$9.99/mo | $25–$83/mo | $199–$410+/mo |
| Setup fees | None | None | Up to $2,000 |
| Per-lead / per-report fees | None | None | $13–$30 each |
| Instant price quotes | |||
| Google Street View photos | Sometimes | ||
| Automatic roof measurement | |||
| Satellite pool & yard sizing | |||
| Built for multiple trades | |||
| Branded PDF quote emailed | Sometimes | ||
| Free plan | Limited |
Competitor pricing verified June 2026. See our FAQ for details.
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